Marketing questions and answers

10 questions in 1 online test, each with its answer and a worked solution.

Start Test 1

Marketing: key points

Marketing questions in bank exams cover the basic terms used in selling financial products.

  • The four Ps of the marketing mix are Product, Price, Place and Promotion.
  • Segmentation divides the market into groups; targeting chooses the groups to serve.
  • Cross-selling offers a related product to an existing customer.
  • SWOT stands for Strengths, Weaknesses, Opportunities and Threats.

How to practise Marketing

Start with the key points, then take one Marketing test without rushing. Review every explanation, note the steps you missed and repeat the topic against the clock. APTITUDE TESTER has 10 questions in 1 test for this topic.

  • Read the method before attempting a timed test.
  • Record mistakes by type: concept, calculation or time management.
  • Return to the hardest questions after a day and try them again.

Continue with another Banking topic when your accuracy is steady.

Marketing online tests

Sample Marketing questions

  1. 1. The four Ps of marketing are
    1. Product, Process, Place and Profit
    2. Product, Price, Place and Promotion
    3. Plan, Price, Place and Promotion
    4. Product, Price, People and Profit

    Reference: q-8b256846-29 · Report this question

    Show answer and solution

    Answer: B. Product, Price, Place and Promotion

    The marketing mix consists of Product, Price, Place and Promotion.
  2. 2. Market segmentation means
    1. Fixing the price of a product
    2. Dividing the market into groups of customers with similar needs
    3. Closing a sale
    4. Selling one product to every customer

    Reference: q-59baceed-26 · Report this question

    Show answer and solution

    Answer: B. Dividing the market into groups of customers with similar needs

    Segmentation divides a market into groups that can be served in different ways.
  3. 3. In marketing, USP stands for
    1. Unique Service Provider
    2. Unique Selling Proposition
    3. Universal Sales Plan
    4. Unit Selling Price

    Reference: q-4de0865e-29 · Report this question

    Show answer and solution

    Answer: B. Unique Selling Proposition

    A USP is the feature that sets a product apart from its competitors.

See all the questions of Test 1

Marketing: questions people ask

How many Marketing questions are there?

There are 10 Marketing questions in 1 test. Each test has its own page that lists the questions with their answers and solutions.

How long does a Marketing test take?

A test of 10 questions has a time limit of 15 minutes, which is 90 seconds a question.

Is there negative marking?

Rules vary by set. The rules screen shows the time limit, marks, any wrong-answer penalty and calculator permission before you begin. Feedback mode has no time limit or negative marking.

Can I practise Marketing without a time limit?

Yes. Choose practice mode: there is no clock, and the answer and solution appear as soon as you select an option.